Magnetic Client Attraction: Sophie’s Revolutionary MAGNET Model
Marketing can often feel like a daunting task for entrepreneurs, especially those who thrive on making an impact rather than focusing on sales strategies. Sophie, a speaker, author, and business coach, has redefined how mission-driven entrepreneurs approach marketing with her innovative MAGNET Model. After a 25-year career in the corporate world, Sophie transitioned into entrepreneurship. She founded The MAGNET Model, her second company, to help professionals bring the joy they experience in their client-work into their marketing. The MAGNET Model is built on the principle of serving your audience even before they buy from you. Instead of chasing clients, this