Forbes StaffAlex Lieberman is an American entrepreneur, writer, and the co-founder of Morning Brew, a media company that delivers business news in a refreshing, digestible, and engaging format. Born in 1994, Alex’s entrepreneurial journey began while he was still a student at the University of Michigan, where he majored in business administration at the Ross School of Business. His passion for simplifying complex business concepts and engaging audiences led to the creation of one of the fastest-growing media platforms in the United States.
The idea for Morning Brew originated during Alex’s senior year of college. Alongside his co-founder, Austin Rief, Alex identified a gap in the market for accessible and entertaining business news tailored to millennials. Together, they launched Morning Brew as a daily email newsletter in 2015, focusing on delivering business insights with a conversational tone and sharp wit.
Under Alex’s leadership, Morning Brew quickly gained traction, amassing millions of subscribers who appreciated its concise and relatable style. The newsletter has since expanded into a media empire, covering topics such as finance, tech, retail, and more, with additional offerings like podcasts and niche newsletters. In 2020, the success of Morning Brew culminated in its acquisition by Insider Inc. in a deal reportedly valued at $75 million.
Beyond his role at Morning Brew, Alex has become a thought leader in entrepreneurship, personal development, and media innovation. He frequently shares insights and advice on social media and podcasts, inspiring aspiring entrepreneurs with his candid reflections on building a business from the ground up.
Alex’s ability to blend creativity, business acumen, and a deep understanding of his audience has made him a standout figure in the modern media landscape. Through Morning Brew and his continued ventures, Alex Lieberman is shaping the way young professionals consume and engage with business news.
