Madison Maxey is an American entrepreneur, innovator, and the founder of Loomia, a groundbreaking company that develops smart fabrics and e-textiles for use in wearable technology, automotive, and other industries. Known for her technical expertise and visionary approach, Madison is at the forefront of creating technologies that seamlessly integrate electronics into everyday materials.
Born on April 3, 1994, in the United States, Madison displayed an early passion for design and innovation. Her interest in bridging the gap between textiles and technology began during her teenage years, leading her to pursue independent studies in both fashion and engineering. She later attended Parsons School of Design but left to focus on her entrepreneurial journey.
In 2013, Madison founded Loomia (formerly The Crated), with the goal of creating fabrics that could conduct electricity and collect data while remaining lightweight, flexible, and comfortable. Under her leadership, the company developed the Loomia Electronic Layer (LEL), a fabric-based circuit system that can be integrated into clothing, car seats, and other products to enable features like heating, lighting, and sensing.
Madison’s innovations have attracted partnerships with leading brands in fashion, automotive, and technology, including companies like North Face and Google. Her work has also been recognized for its potential to revolutionize industries by making technology more accessible and adaptable to everyday life.
Beyond her entrepreneurial achievements, Madison is a passionate advocate for the fusion of art and technology. She frequently speaks at conferences and educational events, sharing her insights on innovation and encouraging young people to explore interdisciplinary approaches to problem-solving.
Madison’s contributions have earned her a place on Forbes’ 30 Under 30 in Manufacturing & Industry and recognition as one of the top innovators in wearable technology. Her work continues to push the boundaries of what’s possible in e-textiles, inspiring others to think creatively about the intersection of fashion, technology, and functionality.
At just 30 years old, Madison Maxey is redefining the future of wearable technology and smart materials, proving that innovation can emerge from the convergence of design, science, and engineering.